Taylor Swift is making headlines again—but this time, for her absence rather than her presence. The pop superstar is set to miss the 2025 MTV Video Music Awards on September 7, marking a break from her consistent front-row appearances over the past three years. With her highly anticipated album The Life of a Showgirl dropping on October 3, Swift is focusing her energy on this new chapter instead of the glitzy awards night at UBS Arena in Elmont, New York.
Despite not attending, Swift remains a top contender for Artist of the Year, competing against heavyweights like Beyoncé, Kendrick Lamar, Bad Bunny, Lady Gaga, Morgan Wallen, and The Weeknd. Fans and industry watchers alike will be eager to see if she can add another Moon Person trophy to her collection—especially since she currently shares the record for the most VMAs won, tied at 30 with Beyoncé.
Even from afar, Taylor Swift’s influence looms large. Should she clinch the award this year, she would not only extend her record but also cement her status as the most decorated artist in VMA history since the ceremony’s inception in 1984. It’s a powerful reminder that sometimes, the biggest wins don’t require being in the spotlight.