The Federal Competition and Consumer Protection Commission (FCCPC) has summoned MultiChoice Nigeria over its planned subscription price increase, set to take effect on March 1, 2025.
In a statement by Ondaje Ijagwu, FCCPC’s Director of Corporate Affairs, the commission raised concerns about the recurrent price hikes in Nigeria’s pay-TV industry, warning against possible anti-competitive practices and market exploitation.
According to the statement, MultiChoice’s Chief Executive Officer has been invited for an investigative hearing on February 27, 2025, at the commission’s headquarters.
The statement read:
“The FCCPC remains committed to ensuring that businesses operate fairly and in line with Nigeria’s consumer protection laws.
If MultiChoice fails to provide a satisfactory justification for its pricing strategy or is found in violation of fair competition principles, the commission will take necessary enforcement actions, including sanctions and corrective measures.”
The FCCPC also emphasized its collaboration with the sector regulator and other relevant agencies to promote fair competition in Nigeria’s broadcasting and digital subscription industry.
With increasing public frustration over frequent pay-TV price increases, the FCCPC reassured Nigerian consumers that it will continue advocating for transparency, accountability, and fair market practices in the sector.
DStv, GOtv Offer Subscribers Incentives to Ease Price Hike
Meanwhile, MultiChoice Nigeria has introduced a support package for DStv and GOtv subscribers to help mitigate the impact of the new tariff adjustments. In a message to subscribers on Monday, the company confirmed that new rates will apply from March 1, 2025.
According to MultiChoice, DStv and GOtv subscribers who renew their subscriptions before expiration will be exempt from the new rates for a specified period as a reward for their loyalty.
Additionally, customers can take advantage of the Step Up offer, which launched in January and will run until March 31. This initiative allows both active and disconnected subscribers to access premium content through an automatic upgrade when they subscribe to a higher package than their current one.
As part of its palliative measures, MultiChoice will also reduce the subscription price for Showmax, its streaming service, on February 28. The company aims to provide more affordable access to live sports, movies, and entertainment through this initiative.
