James Cameron’s Avatar: Fire and Ash stormed into cinemas with a powerful $36.5 million domestic haul on Friday alone, immediately reasserting the franchise’s dominance. The strong opening signals renewed audience appetite for immersive, event-scale storytelling, as moviegoers return in force to experience Pandora’s latest chapter the way it was meant to be seen — on the biggest screens possible.
Momentum is building fast. Industry estimates project the film will soar to between $85 million and $90 million domestically by Sunday, a performance that underscores Cameron’s rare ability to turn ambition into box-office certainty. At a time when theatrical releases face fierce competition from streaming, Fire and Ash stands as a reminder of cinema’s unmatched collective thrill.
Globally, the numbers are even more striking. With international grosses included, the film could climb as high as $365 million by the end of the weekend, cementing Avatar once again as a worldwide cultural force. As audiences across continents unite around this spectacle, one question looms large: is James Cameron still the last true architect of global box-office moments?
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